Monday, September 14, 2009

Prada AMO Fall/Winter 09 Lookbook

The Prada lookbook is something to perceive by our visual faculty. Fans are very excited to see the collection each season because of the creativity involved in the design and skyrockets them to the next level for the label's collection.

Anyone could possibly perceive their current lookbook issue and compelled by the amazing images. The brand's most recent Ad Campaign was very dramatic, but it is nothing when compared to the Fall/Winter 09 Lookbook.

The issue was produced by the AMO studio with artwork by Jeroen Koolhaas and Lok Jansen. The looks were created by manipulating, adding to, and altogether improving backstage photos from the collection's runway show.

The Prada website describe this as:

"AMO's journey through the concepts of the collection: untouched nature, looming crises and urban decadence become graphic themes, and meet fashion in an unedited imaginary." View on Fashion


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